Development

We develop and implement any and all professional services marketing programs including website, print collateral, e-mail marketing campaigns, social media pages, direct mail, video and more. Weinmann Marketing now offers website development for individual professionals and small firms. For an affordable flat rate, we will develop a professional web presence that will impress your clients.

Marketing Plans

The development of a Marketing Plan is a daunting task to many professional business firms. You may have the desire and the discipline to write a plan, but lack the marketing expertise. When you lack the time or the marketing expertise in-house, we can run with it, under your direction or with your review and approvals.

Marketing Plans do not have to be time-consuming or burdensome, but you do have to participate. It takes some introspection on your part, but the time spent will pay off with time and money saved as you implement the plan. Marketing Plans are not cast in stone. They can be easily revised as you go and change. Change is inevitable and beneficial. We live in volatile times, be ready to adapt your plan.

The Planning Process

Given your goals and objectives, mission and vision, we can develop a Marketing Plan in three major steps: Marketing Plan skeletal structure, with your input areas labeled and discussed. Marketing Programs defined with measurable results. Implementation Plan and Marketing Calendar for one year. The Marketing Plan can be a very dynamic document, that you will be able to revise and expand on a quarterly or monthly basis, as your needs and growth demands. Key Benefits A "get-it-started" option for resource-constrained businesses. A three-pronged approach to ensure relevancy to your business goals A results-oriented approach with measurable outcomes.

Manager or Assistant

Introducing our "MGT BASIC SERVICES" offer. Once you have developed your Marketing Plan, the execution of the programs within your plan becomes the focus of your efforts. It's one thing to talk about or design a good marketing strategy or plan, and quite another to make it a reality, especially when internal resources are already devoted to firm, client or mission-critical projects. When you need the resources to help implement your marketing plan, we work as your assistant in a management role or behind the scenes, at your request.

Content Writing

If you have a website, writing and publishing is not optional, it's critical. Fresh, relevant and useful content is what counts. The leaders in the legal field are participating in social media marketing and "knowledge sharing" is the new path to winning clients. Your attorneys' writing constitutes a professional's "free sample" on the web. Make sure their samples are leadership quality. Writing is time-consuming. We can help.

Build it and They Will Come!

So you built a website! Congratulations. The writing was difficult and time-consuming, but you are finally finished. Or are you? Are you getting the traffic you want? Are your visitors staying a while, or leaving in a rush? Content writing for your website differs substantially from writing for other business purposes. Consider the way people view and use information on the web, and how search engines help their customers find information, answers, and resources. To get an idea of what kind of writing you need, think of your website not as a "library" where people come to read, but as a "bank" where people come to make deposits and withdrawals. At a minimum, they deposit their "footprint," which, if you are lucky, contains their name, address, and other contact information, and visitors may even request a quote or send you an inquiry or email message. If visitors don't interact with you, it's a lost opportunity.

Content, the King of Credibility

But this matter of "Content" is all easier said than done. And many professionals have little time for maintaining their web presence. Employing our writers saves time. For Content Writing, please send us a description of your needs. Try us free, then you decide.